Why do I need PR?
Nothing builds credibility like getting featured in the media.
It clearly tells people about your expertise.
PR boots your SEO - and is a free way to promote your business.
It also gives you useful content for your social media.
“Linda is so positive and helpful, she's made PR feel easy for once!”
Sally Duffin | Nutrition and Health Writer at Nutrition in York
How to work with me
Free resources
• Blog: Common mistakes when pitching journalists - and how to avoid them and Why podcasts are your secret PR weapon
• Subscribe to my newsletter - journalist Q&As, tickets to PR events
• Watch this PR for Small Businesses training skills webinar - fully-funded by The York & North Yorkshire Growth Hub.
• Listen to my Three Minutes To Get In The Press podcast - bite-sized expert advice for entrepreneurs.
• Connect on LinkedIn or follow me on Instagram
Need a bit of help? Done with you PR
One-to-one strategy and planning morning.
A Zoom advice session where we dig deep into your business, generate story ideas, and get clear on which journalists to pitch them to. Perfect if you’re new to PR.
You’ll get a six-month plan so you can start DIY-ing your PR straight away. Follow up calls and emails with me included (and encouraged!) to give you the confidence and skills to increase your success of landing consistent press coverage.
And no more guesswork with what to write in your emails to journalists; you’ll also receive a ready-made email pitch template.
Cher Casey, founder of The Mindful Organiser, secured an interview with The Yorkshire Post within one day of pitching after one of these sessions! Read Cher’s feature here
Total investment: £240
Get all your PR done for you
Don’t have time to do your own PR, but want to get seen in a range of publications?
Hand over your PR to me. I offer a range of services, from individual writing press releases and thought leadership pieces to monthly retainers.
Press releases work well if you have an announcement about a new product or service, an event or awards win - or a client win.
Advice and opinion articles help to position you as the ‘go-to’ expert in your sector, building authority, credibility and trust.
Investment:
• A press release pitched to regional journalists. £600.
• Three months of full PR support, including pitching you to the media and monitoring journalists’ requests for media opportunities. £3,000 - or three monthly payments of £1,000.
“Linda’s dedication to helping small businesses shine was evident in her attention to detail and professionalism.”
Sarah Schiewe | Ceramic Artist at York-based Schiewe Ceramics
DIY PR
Bite-sized learning: My online course
• Identify story ideas in your business.
• Eight short recordings and text.
• Ideal for busy entrepreneurs looking to get featured in the press, even if you’re new to PR. £87
Email pitch templates
• Ready-made templates so you can pitch ideas to journalists in minutes.
• Borrow the exact structure that I’ve used to send hundreds of successful pitches to journalists.
• More on how to pitch journalists in the my Three Minutes To Get In The Press podcast
• A low-cost introduction to get started.
About me
I grew up in rural North Yorkshire and from an early age I knew that I wanted to write for a living.
I went on to work as a journalist in national newspaper newsrooms in London and Brighton.
After moving back to Yorkshire, I now help PR clients to get featured in national titles like The Daily Telegraph, The Sun and Saga online.
Plus regional publications such as The Yorkshire Post, Yorkshire Businesswoman and Yorkshire Life, among many others!
The impact of this PR has been huge, attracting more clients, invites for TV and podcast interviews - and boosting sales.
“From the very first discovery call, we could tell Linda is a true professional.
Linda takes pride in her work and her passion in delivering the best possible quality for her clients.”
Anny Lian | Director of Fatgreen Wealth
Get in touch
Want to find out more about how to get your business in the press ?
Book a FREE 30-minute Zoom call on my Contact page.